Continuing to bust myths about selling on Amazon! Today we will dispel ( or not) some myths.
1. Amazon has robots working in its warehouseTrue
As of 2021, Amazon has more than 150,000 robots working in its warehouses, which is about 5% of the company's total number of employees engaged in logistics.
Robots are used to automate certain processes, such as placing goods and cargo on shelves. Their use can significantly reduce the time required to complete tasks and minimize the risk of human error.
2. You can't sell on Amazon without your own warehouse
False
Renting and maintaining your own warehouse is costly not only for those who are just starting to sell on Amazon. More and more large companies are abandoning their own fulfillment and warehousing operations in favor of prep centers.
There are pros and cons to working with a prep center. You can read more on our blog.
3. Amazon requires a unique product that is not available anywhere else
False
Let's assume for a moment that this myth is true - in that case, dropshipping and online arbitrage methods would have been a thing of the past long ago.
The paradoxical nature of the platform is that a truly original product will be quite difficult to sell.
The mechanism of the marketplace is organized in such a way as to ensure the sale of goods that are in demand. If your product is too unique, no one will look for it, and its promotion will be a very difficult and expensive endeavor.
4. Not all goods can be sold on Amazon
True
There are indeed categories of goods that are prohibited for sale.
For example:
- Dangerous goods (explosives, flammable liquids, etc. )
- Copyright infringing goods
- Narcotic drugs and psychotropic substances
- Weapons and ammunition
- Live animals
- Medical products requiring a prescription
- Certain food products
False
Competition is a good thing. It motivates us to improve our products and offer our customers better service. Don't be afraid of competitors, use their experience to develop your business.
It is really hard to compete with big brands as they usually have a bigger budget for advertising, sales and marketing. However, small brands and new products can find their niche on Amazon if they offer something unique, have good quality and competitive prices.